35%
of shoppers already use AI to choose and buy products
Yandex forecast — growth up to 74% in the coming years
RBC Research × Yandex, 2026AI answers are the new traffic channel.
GEO Scout shows where AI recommends competitors, which sources shape the answers, and what to ship first.
12 AI providers in one place — monitoring, competitive gaps, action plan, measurable results.
- 12 AI providers
- sources and citations
- prioritized actions
Why now
People already choose through AI, not search
User behavior has shifted toward AI answers. If your brand isn't in those answers, the choice increasingly happens without it.
86%
of Russians regularly use AI services
Over a third use generative ones: ChatGPT, Alice AI and others
RBC Research × Yandex, 2026+27%
annual growth of the AI search market — forecast through 2035
From $16.3B (2025) to $182B: search is moving into AI
Precedence Research, 2026How it works
From monitoring to measurable results
GEO Scout pulls monitoring, competitive gaps, an action plan, content, and measurable results into one loop.
Monitoring and analytics
From manual checks to daily monitoring
A manual "do we show up or not" check never tells you which prompts you lose, which topics slip, or where competitors already lead.
GEO Scout tracks dozens of prompts, grouped by topic, and shows mention rate per group and per query — every day, no gaps.
You instantly see categories where your brand owns the AI answer and where mention rate sits near zero — that's where to start.
Competitive intelligence
From guesswork to competitive gaps
The competitor list from SEO and media plans rarely matches the brands AI actually recommends.
GEO Scout pulls competitors straight from AI answers and benchmarks you on Share of Voice, domain citation, average position, and sentiment — plus mention trends over time.
Not just who's ahead, but how it moves week to week — where you're growing, where competitors are catching up, where to act now.
Command center
From reports to an action plan
Even when the problem is visible, teams hit the same wall: priority. What to change on the site, what content to publish, which moves pay off fastest.
GEO Scout turns monitoring data into a prioritized action list — what to fix on-site, which pages to strengthen, what content to publish, where to build presence to land in AI answers.
Instead of scattered reports, the team gets a single backlog with clear priority logic, tied to AI visibility metrics.
Content pipeline
From random posts to content tied to results
Without a tie to specific gaps, the content calendar quickly turns into noise — no clear impact on AI visibility or citations.
GEO Scout turns detected gaps into content briefs and prioritized work. After publishing, attach URLs and watch citations, share of voice, and topic visibility shift.
The team sees the publication and its actual lift: what improved citation, what brought the brand back into answers, what landed nothing.
AI reputation
From blind spots to reputation control
A brand can land in AI answers and still be described badly — classic SoV won't catch it. One toxic Perplexity or Alice answer reaches hundreds of buyers before you notice.
GEO Scout classifies every response by sentiment, flags the worst providers, and surfaces the exact prompts that trigger the most negative answers about your brand.
You see where reputation leaks first, which provider needs a targeted content fix, and which themes to shut down before they spread.
AI strategist on your team
An AI agent as the strategist of your GEO team
The dashboard shows the slices. The real work — reading the AI responses themselves, spotting patterns across prompts, building strategy — usually eats days of a senior marketer's time.
Plug in Claude, ChatGPT, or Cursor — and the team gains an AI strategist. Reads full AI responses, works through sources, builds strategy and briefs — in one conversation, not days.
Dashboard for slices, command center for priorities, AI strategist for deep work. Three layers of the same system.
Why GEO Scout
GEO Scout is built for teams who've outgrown the classic SEO report
When users get a ready answer from AI, part of the decision happens before the click. So the team needs to know whether AI recommends them, who's taking their share of presence, and which actions actually change the outcome.
providers · 12 platforms
ChatGPT
Claude
Gemini
AI ModeAI Overview
Perplexity
DeepSeek
Grok
Yandex with Alice
Alice AI
GigaChat
Microsoft CopilotCoverage
Global AI providers and Russia's AI layer in one interface
ChatGPT, Gemini, DeepSeek, Google AI Mode, Google AI Overview, Grok, Perplexity, Yandex with Alice, and more — all in one place, no tab-switching.
Signals
Metrics that answer "what drives the choice" — not just "was there a mention"
GEO Scout shows Share of Voice, domain Citation Share, answer sources, competitive gaps, and the momentum after every change.
Workflow
From diagnosis to action to measurable lift
We turn monitoring into a prioritized backlog, then let you tie shipped changes to citations, share of voice, and brand position strength in AI answers.
For the team
One picture for marketing, SEO, and agencies
Marketing sees content impact, SEO sees signal and citation gaps, and agencies get a clean delivery model and an explainable result for clients.
Every metric is computed with an open methodology — see how we collect data and calculate the numbers in the guide.
use cases · by role
For·Brand
Brand visibility intelligence in AI
Understand and strengthen the brand's presence in AI answers: mention frequency, share of voice, and sentiment versus competitors.
- Brand mention frequency tracking
- Share-of-voice comparison vs competitors
- Brand sentiment monitoring
From unknown to assistants to category leader in AI mentions.
Before
Unknown to AI assistants
After
Category leader in AI mentions
Platform comparison
GEO Scout vs other AI-visibility tools
Most platforms show numbers across 3–5 Western engines and leave you alone with a dashboard. GEO Scout covers the full loop — from the widest AI coverage on the market to the concrete actions that lift your brand inside AI answers.
| Capability | GEO Scout Full-cycle GEO visibility | Other tools A typical AI-visibility tool |
|---|---|---|
| AI provider coverage | 12 engines: ChatGPT, Claude, Gemini, Perplexity, Grok, DeepSeek, Copilot, Google AI Overview and AI Mode + Yandex with Alice, Alice AI and GigaChat — the most on the market | Usually 3–5 Western engines; Russian ones (Yandex with Alice, GigaChat) aren't covered |
| How responses are captured | 8 of 12 engines are captured straight from the live AI interface — you see exactly what a real user sees, not an API approximation | API endpoints only — responses differ from what a live user actually sees |
| What to do with the data | Command center: prioritized actions, content plans and ready-to-publish articles — not just analytics | Dashboards and metrics with no guidance on what to do next |
| Competitive intelligence | Head-to-head brand comparison and the exact topics where competitors appear in AI answers and you don't | Overall Share of Voice with no breakdown by topic or gap |
| Brand attribution by source | See which exact URLs drive citations for your brand and competitors — and where competitors are cited while your brand is missing | Usually only a list of cited domains, without a breakdown by individual URL and brand |
| Integrations & data access | Export via a public API plus a built-in MCP server — visibility data plugs straight into Codex, Claude, and Cursor | Usually CSV export only; no MCP access for AI assistants |
| Russian market | Yandex with Alice, Alice AI and GigaChat out of the box, hosting in Russia and 152-FZ compliance | Focused on Western engines, with no Runet localization |
| Monitoring cadence | Daily — shifts in AI answers show up immediately | Weekly or a one-off run on request |
Comparison is based on publicly available capabilities of AI-visibility platforms as of 2026.
Start monitoring your brandSimple, transparent pricing
Configure your plan to your needs
Scout
Find out what AI says about you
37$/month
20 prompts ·daily
40 credits
Monitoring engines3 providers
Each engine — 11$/mo
Add-ons
Starter
Start appearing in AI answers
95$/month
50 prompts ·daily
115 credits
Monitoring engines3 providers
Each engine — 27$/mo
Add-ons
Recommended
Pro
Show up in AI answers more than competitors
189$/month
100 prompts ·daily
225 credits
Monitoring engines3 providers
Each engine — 55$/mo
Add-ons
Business
Dominate AI answers
378$/month
200 prompts ·
450 credits
Monitoring engines3 providers
Each engine — 111$/mo
Add-ons
Included in every plan
Command centerAI reputation monitoringWeekly reportsQuery Fan-OutAI-ready page optimizationSite AI-readinessMarketing campaignsBrief and article generationMCP integration
Not sure which plan to pick?
See how GEO Scout helps your brand show up in AI search
Common questions
Questions about GEO optimization in AI
Answers on monitoring, analytics, reports, the content pipeline, and the full optimization loop
Why do I need GEO Scout?
GEO Scout runs the full loop for brand visibility in AI: Monitoring (daily checks across 12 AI providers) → Command center (the system turns monitoring data into concrete actions) → Content (articles built for AI citation) → ROI (results tracked, the loop repeats). Learn more in the guide: Why your brand needs AI visibility
What is the command center?
The command center is the core of the platform. It reads all monitoring data and generates a prioritized action list: add schema, build content for a weak cluster, get listed in a directory AI cites, fix a page AI found but didn't cite. Learn more in the guide: Improving visibility via external publications and mentions
How is this different from manual checks?
A manual check is one prompt, one provider, one moment. GEO Scout collects thousands of responses across 12 AI providers every day, analyzes sentiment, position, and citations — and the command center turns that into concrete actions, so you don't have to.
How fast will I see data?
Right after onboarding. After the first monitoring run, the command center auto-generates an action list to lift visibility. Learn more in the guide: Brand and monitoring setup
How does the content pipeline work?
AI generates content briefs with a citation-friendly structure for every provider: FAQ sections, comparison tables, expert data, and JSON-LD. Generate the full article from any brief, in-platform. Learn more in the guide: Improving visibility on your own domain
Why do I need GEO Scout if I already work with an agency?
To see an objective picture of brand visibility in AI. GEO Scout gives you independent data straight from AI responses — you always know where you actually stand. The command center shows what to do for growth.
Can I use it for agency clients?
Yes. Agencies use GEO Scout to monitor client brands — each brand gets its own dashboard and command center. Partner terms are available for agencies.
What are competitive gaps?
Competitive gaps are prompts where competitors get mentioned in AI answers and your brand doesn't. The command center finds them automatically and generates actions to close them: create content, fix a page, get added to the right platform. Learn more in the guide: Visibility analytics and competitive intelligence
What is Share of Voice and why does it matter?
Share of Voice (SoV) is your brand's share of all competitor mentions in AI answers. Higher SoV means AI recommends you more often. It's the key metric for seeing which competitors are taking your share in AI.
What is Citation Share and why track it with Share of Voice?
Citation Share is your brand domain's share of ALL citations in AI answers — including competitors, third-party articles, reference sites, blogs, and every other linked domain. A high share means AI relies on your site, not someone else's. If Share of Voice shows how often AI mentions you, Citation Share shows who wins the trust battle. Together they reveal whether you're capturing share in mentions and in content authority.
How do I pick prompts to launch monitoring?
If you need a starting set fast, use GEO prompt selection. We turn buyer scenarios into natural AI questions and add launch priority, so you know which phrasings to monitor first.
What do credits pay for?
Credits cover actions on your domain: AI page optimization (schema, FAQ block, structure rewrite) — 5 credits per page; content brief generation — 3 credits per brief; generating a ready-to-publish AI article from a brief — 2 credits per article. Daily prompt monitoring doesn't use credits — it runs inside your plan's daily budget. Learn more in the guide: Improving visibility on your own domain
How does AI reputation monitoring work?
Every response collected in daily monitoring is classified by sentiment — positive, neutral, or negative. The Reputation tab rolls the signal into three views: total negatives and their share of brand mentions, the worst provider in the period, and the top toxic prompts that trigger the most negative answers. A chronological feed of every negative response lets you see exactly what the AI said and act on the source. Included on every plan, runs inside the daily query budget — no extra credits.
How transparent and trustworthy are the metrics?
Fully transparent. Our Methodology for collecting data and calculating every metric — share of voice, domain citation share, position, and sentiment — is documented openly: what we collect, the formulas we use, and how we process answers from 12 AI providers. You can trace any number in the dashboard back to how it was produced.
Do you read AI answers via API or from the real interface?
Mostly from the real product — and that's a deliberate difference from API-only tools. For 8 of the 12 engines we capture the answer straight from the interface a real user sees: ChatGPT, Perplexity, Copilot, DeepSeek, GigaChat, Google AI Mode, Google AI Overview, and Alice AI. API answers routinely diverge from the app — different model version, system prompt, web-search and citation behavior — so we monitor exactly what your customers actually get. The remaining engines (Claude, Gemini, Grok, Yandex Search with Alice) are read through their official APIs. Learn more in the guide: Methodology
get started
Run your first brand check and get a baseline for AI visibility
In a few minutes you'll see where AI already recommends competitors, which sources shape the answers, and where to start to strengthen your brand.
01
Where AI already recommends competitors
02
Which sources shape the answers
03
Where to start to strengthen your presence
Part of the decision already happens inside the AI answer
If your brand isn't in the model's recommendation list, users start comparing competitors before they ever reach your site.