Dashboard Overview
Your brand's AI visibility at a glance — key metrics, trends, and visibility funnel
Open in dashboardFilters and date range
The top toolbar lets you slice data by date, AI provider, and prompt group. In each filter dropdown, the bar shows Response Coverage (% of prompts where your brand appears) and the percentage shows Share of Voice — the same applies to prompt group clusters.
- Select a date range — last 7, 14, 30 days, or custom
- In every filter: bar = Response Coverage, % = Share of Voice for the selected slice
- Combine provider and prompt group filters for a precise data cut
- The download button takes a full-page screenshot and saves it as an image
Key metrics cards
Four KPI cards at the top give you an instant snapshot of your AI visibility.
- Total Responses — how many AI answers were analyzed
- Response Coverage — percentage of responses mentioning your brand
- SoV (Share of Voice) — your share of all brand mentions vs competitors
- Domain Citation — how often AI links to your website
Share of Voice dynamics
The SoV chart shows how your brand's visibility changes over time compared to competitors.
- Track your SoV trend over time on an interactive chart
- Compare your trend line against individual competitors
- Spot visibility spikes or drops to understand what drives changes
Use this chart to measure the impact of your content and GEO optimization efforts.
Brand visibility funnel
Shows four stages your brand goes through in AI responses — from mention to recommendation.
- User asked a question — 100% of all analyzed responses
- Brand mentioned — % of responses where AI named your brand
- Mentioned positively — % of responses with positive sentiment
- Brand recommended — % of responses where AI actively recommends your brand
Weekly reports
GEO Scout automatically generates weekly reports in two formats: an interactive dashboard version and a PDF for download and Telegram delivery.
- Share of Voice and cluster assessment: brand ranking among competitors by SoV, status in each thematic cluster (weak/strong), and key competitor profiles with recommendations
- Brand strengths: what's already working well — leading clusters, providers with high coverage, successful prompts
- Provider analysis: detailed breakdown of brand positions in each AI provider with an individual action plan to improve visibility
- Overall action plan: prioritized recommendations for content, optimization, and strategy based on all report data
- A content plan is automatically generated from the report — with the ability to create a provider-optimized article directly in the dashboard